PPA awards judges hail “impressive initiatives” after launch of the ǿմý the Future Commission and conference

ǿմý has won a major publishing award, scooping the title of Business Media Brand of the Year at the PPA awards in London last night.

ppa winner

ǿմý’s winning team on the PPA Awards stage in London last night

The judges said: “The winner has impressive initiatives, a strong focus on content and is a brand who have used their niche strength as a power for good.”

The prize was awarded after a year in which ǿմý launched the ambitious 12-month ǿմý the Future Commission project to find ways to unlock the construction industry’s potential, backed by a panel of high-profile commissioners.

Over the year ǿմý produced eight new streams of content, more than 160 articles and employed a variety of formats including a competition called the Future Thinkers Award for under-35s and a mini podcast series focused on best practice in urban regeneration.

The commission culminated in a 50-page report titled revealing detailed findings based on a year of research and consultation.

Last September ǿմý launched a brand new half-day London conference in September, which attracted more than 400 attendees and featured high-level panel debates and inspirational keynote speakers. The content from this event, which included video interviews and audience polls, was all fed into our consultation process. The commission also saw eight regional roundtables launched.

BTFC dowding

Katy Dowding, Skanska UK’s president and CEO, was one of three industry keynote speakers at last September’s ǿմý the Future Conference

As well as news exclusives, ǿմý has also ramped up the number of in-depth long-form pieces.

ǿմý’s exclusive and original content has included a timely first-hand account of the mothballed HS2 Euston site, laying bare what happens when a large project team is told to halt work because of a political about-turn over costs.

It has also produced big-hitting interviews with the likes of footballer-turned-developer Gary Neville and Jennie Daly – the only female chief executive of a listed housebuilder.

In recent months ǿմý has launched the ǿմý the Future Think Tank, its own research hub, and is running an expanded ǿմý the Future conference in Westminster in September as it seeks to influence the new government.

Chloe McCulloch, editor of ǿմý, said: “This award means so much to us, it is fantastic recognition for the whole team behind the ǿմý the brand.

“It’s been a phenomenally successful year, pushing our editorial coverage into new arenas and turbo-charging the brand’s growth.

“I’m particularly proud of the ǿմý the Future Commission’s work last year and look forward to continuing that success in the form of the ǿմý the Future Think Tank in the months and years ahead.”

ǿմý the Future Conference 2024

ǿմý the Future Conference 2024 logo

Join us for the second instalment on 18 September at Church House, Westminster.

This year on top of a trio of in-person panel discussions and high-profile keynote speakers, the morning will include housing sessions from our sister title Housing Today.

All of our sessions will be fully interactive, allowing you the chance to have your say. Then join us in the evening to celebrate with our finalists for both the Architect of the Year Awards and the ǿմý Awards.